Fanny pack, men's fashion, men style, fashion accessories for men, fashion 2018 for men

December 21, 2017


The fanny pack, so tacky and reviled for years, returns to the front line of men's fashion. Firms such as Louis Vuitton, Hermès or Gucci demolish the prejudices and return to bet on this complement. The keys? Say goodbye to the aesthetics of the 90s: today they are worn outside the waist and in more serious colors and materials. Here you have 25 fanny packs from 10 € ,so you can get the accessory of the season.

Men have always wanted to dress like super heroes. Even when there were no superheroes. They say that the mummy of Ötzi, the ice man found in 1991 and who died in 3,255 BC, had the remains of a kind of utility belt: teeth, a knife and something to eat tied around his waist. Like the Batman utility belt but without a smoke bomb. The wearing of things at the waist is pure history: in ancient Egypt, in the armor of the Middle Ages and especially in the fifteenth century French, when with the name of Châteleine appear the first 'fanny packs' as the we know.

But in our imagination the fanny packs are not a section of the fashion dictionary. On the contrary, they are the example of everything we fear. It is the tourist queuing at the gates of the Louvre, your father in the summer cottage, the traveler who does not want his wallet stolen, the kinki of the neighborhood where you grew up. The fanny pack is yourself, in school, keeping the marbles next to the lower abdomen. Fashion? Ja.

But it turns off 2017 and we do not stop seeing them everywhere. On the street, in the magazines, on the websites, on the catwalks. How does this work? Skeptics of the style ask a lot about "But now, all of a sudden, it's worth it?": It happened with ugly shoes, with socks and flip-flops, with little hats... Now it's with fanny packs. Yes, dust off your prejudices because they have returned.

How come the fanny packs in the world of fashion?

Known as' fanny pack ',' belly bag ',' buffalo pouch ',' bum bag 'or' belt pack ', the fanny packs popularize their use in the 60's and 70's as a useful accessory, since they were used by skiers' patrols to save the first aid kit. The name is born precisely because initially the bag was placed on the back.

For fashion, it acquires real dimension when the designer Diane Von Furstenberg recreates it with the name of "belted satchel". From the 80s, especially when Chanel creates its own version, it is assumed by the industry from time to time. His model, similar to a quilted bag, with gold chain, represents very well the game of this business: the appropriation of foreign codes, the normality raised to another status.

When is the fanny pack installed in the streets?

The fanny pack is very street. At the end of the 80s and in all 90s it becomes more or less usual accessory. In fluorine colors, in technical fabrics such as nylon or neoprene. The sports fashion, mainly in the United States, places it as a standard accessory.

It is impossible to define which was the 'first fanny pack' but there are two fundamental cases. The first is the creation of noble versions, brands like Louis Vuitton or Gucci, which become the object of desire of all urban tribes.

The second is its explosion in the 90s, associated with the incipient 'athleisure' and the colorful aesthetics of television. In a chapter of 'Seinfeld', Jerry tells George, who is wearing a blue fanny pack, which looks as if "his belt was doing the digestion of an animal." That image (the colors, the jokes, the lack of aesthetics) is not very grateful is what will remain during the 2000s. That is, to flee far away.

How do I put it on?

But today that is history, because several powerful brands are betting on it, because we live in times when fashion looks almost exclusively to urban clothing and irony is conceptual. There is a picture of 69 Rock with a fanny pack that has been made meme... precisely by the fanny pack.

Today it is possible to carry a fanny pack again. No reproaches. This fall is the version of Louis Vuitton, which includes collaboration with Supreme, with a suit and hanging on the shoulder as a shoulder bag and in a large or very small version (to store the Nokia 3310, perhaps).

Hermès, in the slightly lopsided waist, in smooth and neutral colors and with an oversize version that make it almost a backpack. Or the Gucci one, in leather, very sophisticated, with appliques and taken directly to the front. Eye because in all cases they wear clothes away from the tracksuit with which we associate. The fanny pack is now formal, go. Even brands like Versace propose a more serious version: with gray suit and fanny pack worn under the arm like a normal wallet.

Keep working with your sporty look

There are fewer cases in which it maintains its sporting character. Neil Barret has versions in the traditional nylon (although with suit, of course), as well as Heron Preston or Alyx, with fanny packs made with plastic bands and hooks and in more sporting contexts. In fact, almost any vintage version of the 90 could serve you to embrace the more informal version, but think about this general advice: the trend returns but filtered and softened. Less colors, less sporty appearance, more noble materials. And less waist and more alternative locations, especially crossed to the shoulder.

It has come to stay

And yes, the fanny pack is now, it has been from last summer and will also be from the future. Louis Vuitton and Gucci keep the bet; brands like Valentino create their version (more sophisticated and small, also the shoulder); and Lanvin returns it to the waist. A trick? It is an easily unisex accessory, so review also the feminine collections because there are fanny packs that can be worn perfectly. The most wanted? It will be the new Balenciaga, sure. For now, we leave you here 25 fanny packs for you to get the accessory of the season.

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