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    Trendstop women's fashion experts offer an insider's guide to key issues and the latest news from the prestigious industry events that take place next to Paris Fashion Week. Our team visited the main fashion and events fairs; as Premiere Classe, as well as the contemporary fashion platforms Tranoi and WOMAN, identifying the innovations, influences and new designers that will be impacting the SS18 season and beyond. Our extensive coverage of trade fairs and image galleries assess the commercial value and longevity of each trend, providing you with the best possible base for your decision making.


    This week, FashionUnited readers get an exclusive look at three trends that will be essential for the SS18 ready-to-wear. Mountain Survival illustrates the influence of active clothing in the women's market with a summer take on the functionality of extreme sports, while Retro Sports Day revives the iconic styles of athletics. The Frill Effect offers a new image of femininity, as the fliers of the statements are reimagined with a modern and minimalist aesthetic.


    Mountain Survival

    The outdoor activities and the survival of the mountain are the inspiration for extreme sportswear and accessories that mix function and femininity. The buyers of rope knots, the handles of the bags woven in rope and the gypsies trimmed and quilted, subject with clips of escalation, come in vibrant acid pastel colors for a high level aesthetics.

    The Frill Effect

    The feminine embellishments are given a contemporary update with statement collocations and pure white color ways that can be applied throughout the clothing and accessory categories. The effects of the hive are amplified, echoing the asymmetric layered hems in layers or folded into large folds to create tactile pocket handles.


    Retro Sports Day

    The influences of retro sports continue to strongly show how athletic elements translate into casual-ready-to-wear. The tracksuit stripes adorn the hems and necklines, adding a burst of color to the vintage neutrals. Classic silhouettes are revived with running shorts, varsity jackets and cropped cheerleader cardigans making a comeback.


    Exclusive Offer

    FashionUnited readers can access Trendstop's Printemps / Summer 2017 free Paris Trade Show Overview, an essential guide to essential trends and direct key designers of Paris. Simply click on the banner to receive your complementary report.

    Trendstop.com is one of the leading trend forecasting agencies in the world for fashion and creative professionals, recognized for its analysis of trends and forecasts. Clients include H & M, Primark, Forever 21, Zalando, Geox, Evisu, Hugo Boss, L'Oreal and MTV.
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